Casey Reid — Interaction Design

Saas Overhaul

Saas Overhaul project preview
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The Challenge

Process

Research

Facilitated 1:1 interviews with power users, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

$2.3M in incremental ARR. Since shipping, we've measured 300% faster task completion.

Saas Overhaul

Shipping quality design requires collaboration and iteration. I've learned that . The implications matter for teams and organizations.

Conclusion

Whether you're shipping your product, this approach resonates.